Bimbo Bakeries USA, part of Mexico’s Grupo Bimbo, has selected Omnicom and WPP’s branding and design agency Landor as its main agency partners after a formal review. The baking company’s ...
Bimbo Bakeries USA, which includes brands such as Sarah Lee, Entenmann's and Ball Park buns and rolls, appears to be defying an FDA warning sent in June that said the several of the company's ...