LEGO expanding experience-centered stores in nation
5 天之前 · Amid surging enthusiasm for out-of-home novel and leisure activities, LEGO, a global leader in toy manufacturing, is strategically expanding its presence by introducing more experience-centered stores in China to captivate more …
Lego eyes expanding stores to 100 Chinese cities
2024年10月10日 · Leading toymaker Lego Group is eyeing an expansion of its branded retail stores to 100 Chinese cities by next year, as the vast market potential and strengthened intellectual property rights protection boost its confidence.
Lego upbeat about market prospects in China
2024年10月8日 · Lego is expanding its physical and digital presence in China. The company has recently added investment in its factory in Jiaxing, Zhejiang province, with the opening of a new processing line, a molding center and two high-bay warehouses, to bolster its supply chain and support future growth.
LEGO® Monkie Kid™ - First Ever Chinese Inspired Theme …
2024年10月4日 · Inspired by the 500-year-old story of the Monkey King, LEGO Monkie Kid is the LEGO Group’s take on a new, untold chapter of the legendary tale. Featuring eight exciting sets, an animated mini movie and TV series, LEGO Monkie Kid is the first ever LEGO theme to be inspired by a Chinese legend and is rooted firmly in the country’s culture and ...
Lego upbeat about market prospects in China-Dahe.cn - The first brand …
2024年10月7日 · Lego Group remains optimistic about its long-term growth in the Chinese market, focusing on innovation and local relevance, said top official of the global building blocks maker. The company's CEO Niels B.Christiansen made the comments during a recent trip to Shanghai, and said Lego will continue its investment in the Chinese market.
Feature: World's largest lego enlivens iconic ancient Chinese …
2024年10月7日 · In his studio in Lai Chi Kok, Kowloon, among items on display were fun lego recreations stemming from traditional Chinese culture, including the Forbidden City, Peking Opera facial masks, Suzhou double-sided embroidered fans, the Terracotta Warriors and the Yellow Crane Tower.
Newsroom - About Us - LEGO.com
2024年9月25日 · 15 LEGO fans hailing from nine countries, sees their dream comes true as they are invited to exhibit their personal LEGO builds in LEGO House, Denmark. Visitors from around the world will be able to admire their work and gain inspiration for new building techniques.
Lego | Shop | Shanghai Disney Resort
4 天之前 · Enjoy the amazing shopping experience in the first LEGO® Brand Flagship Store in Asia at Disneytown with a wide variety of LEGO products, like LEGO Pick a Brick Wall, LEGO Build-a-Mini Tower and inspirational giant LEGO models, as well as lots of hands-on activities.
Chinese teams inspired at Lego competition in Houston
2 天之前 · Three teams from China competed in a recent Lego event; one of them took home an award, and all benefited from cultural exchanges with other young students. At the FIRST LEGO League (FLL) World Festival in Houston, a team from China's Renmin University Affiliated Primary School won the Global Core Values Award at the FLL Explore.
Newsroom - About Us - LEGO.com
2024年10月9日 · The LEGO Group is continuing to bring the worlds of digital gaming and physical play seamlessly together, following a recent study that found 7 in 10 (71%) parents said their child likes to carry over adventures, stories and play from digital play into physical play. Brand. September 25, 2024.
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